Public Relations & Corporate Communications

Create, circulate, and amplify a cohesive narrative using PR strategies and tactics tailored to support your specific goals, so that priority audiences and stakeholders see your brand, hear your stories, and believe your message.

Accelerate Awareness

From sales, to corporate development, to recruiting, and beyond, strong brand awareness makes everyone's job a little easier.

Get started on your journey toward increased visibility and credibility by securing media coverage, showcasing expertise, and gaining recognition among influential figures shaping your industry, and more.

Earn Recognition

Generate Buzz

Increase Visibility

Press Coverage

Earned media coverage and interviews with press, to get mentioned in publications that reach highest-priority target personas

Speaking Engagements

Proposals for executive speaking engagements at relevant events and conferences attended by key decision makers

Award Opportunities

Submissions to industry awards that recognize key elements of your business, people, products, or services

Shape Perception

When you’re ready to tell your story, you want to control the narrative.

The process of persuading decision makers, educating industry influencers, and changing entrenched opinions starts with rigorous preparation, thoughtfully-developed messaging, and contextual positioning.

Establish Credibility

Educate Effectively

Optimize Messaging

Spokesperson Training

Expert 1:1 media training and interview prep for company spokespeople that ensures they are well-positioned to maximize the value of every opportunity

Analyst & Influencer Relations

Opportunities with leading thinkers, content creators, and market makers shaping opinions across influential podcasts, reports, newsletters and more

Thought Leadership

Unique and timely story angles that convey expertise, crafted to leverage existing news cycles and trending issues that your targets care about

Drive Engagement

In today’s fast-moving world of information, staying top-of-mind requires continual interaction with your audiences in consistent, cohesive ways.

Compound the value of every win and drive sustainable, long-tail impact by taking a strategic approach to repurposing and amplifying content.

Cultivate Community

Amplify Wins

Encourage Loyalty

Social Media

Engaging social media copy written to encourage shares and drive network effects across the platforms where your audiences are listening

Owned Content

Creative material including blog posts, user guides, case studies, whitepapers, infographics and more, so that you can showcase your expertise on your terms with a deep catalog of compelling insights

Events & Activations

Buzzworthy brand moments that get your audiences and the industry talking, from tentpole events to promotional campaigns

Ad Hoc Projects

Need something specific done? Need it done now, and done well?

COPYWRITING

Press releases

Social media copy

Articles & blogs

Case studies

Whitepapers

MEDIA RELATIONS

News pitching

Press releases

Website Creation

Social Media Copy

VISUAL CONTENT

Infographics

Social media graphics

Web design

RESEARCH

Media List Building

Competitive Audits

Opportunity Vetting

POLICY & FRAMEWORKS

Employee Comms Policies

Crisis Comms Workflow

Editorial Calendars

EDUCATION & TRAINING

Executive media training

PR messaging exercises

ONE-OFF OPPORTUNITY SUPPORT

Interview mediation

Prep notes & talking points

Event support

Let's Work Together!

Get in touch to connect with John for more info about rates, recommendations, and becoming a client

413-949-3423

costellojohnd@gmail.com